ALAIN AFFLELOU & Kendu

1700+ stores in Europe

In 2008 Alain Afflelou, the iconic French optical retailer, needed a strategic partner who could supply their network of 1,750 stores in Europe with seamless in-store visual solutions. Quality products, on-time deliveries, and ongoing campaign management were essential considerations. For over 16 years, Kendu has delivered 360º services for the Alain Afflelou stores across France, Spain and beyond thanks to their expertise in design, execution and management.

Design Solutions

· Strategic Design for European Rollouts

· Shop window display solutions

· In-Store brand communication

· PrePress services for all campaign images

Project Execution

· Sustainable printing via sublimation

· Technical design for lightboxes for seamless store integration

· In-house manufacturing for lightboxes

· Standardisation of all solutions

Campaign Management

· Multidisciplinary French speaking team